What’s the most important part of a short-term rental (STR) listing? Most hosts focus on the space itself, making it a point to have beautiful photographs that make the property look as attractive as possible. But it’s just as important to communicate who YOU are through the Airbnb listing, creating a very positive first impression so that guests feel comfortable booking with you. But what does that look like?
Rebecca Cramer is the Superhost behind Mad Men Vacation Rentals, a small STR business with listings in Ocean City, Maryland, and Kissimmee, Florida. Her third property in Deep Creek Lake, Maryland, is scheduled to go live in the summer of 2020. Rebecca started hosting on Airbnb in January of 2018 and quickly realized how much she loved helping guests make memories in the very places she and her family love. The success of her Mad Men Beach House and Mad Men Magic Kingdom prove that newcomers can still make it in a competitive STR market.
On this episode of Get Paid for Your Pad, Rebecca joins me to discuss her Airbnb origin story, explaining how renting the family’s beach house to afford the mortgage quickly turned into a small business. She describes how she creates a unique experience for families at her Madmen Magic Kingdom property near Disney World and offers insight around staging your space for photos and managing units remotely. Listen in for Rebecca’s top four strategies for earning exceptional reviews and learn how to build a trusting relationship with guests through your listing on Airbnb.
How Rebecca got into Airbnb
What prepared Rebecca to be a good host
How Rebecca builds a relationship through her listings
How Rebecca creates an experience at Madmen Magic Kingdom
Rebecca’s tips for staging units for photos
What sets Rebecca apart as a host
How Rebecca earns exceptional reviews
Rebecca’s insight on managing units remotely
How to be successful as a newcomer in a competitive market